Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More
Google Image Search traffic is down 63 percent on average. Facebook tests Graph Search ads and debuts CPA bidding. Bing calls a search malware analysis "wrong". Here's a quick recap of search and...
View Article6 Billion Hours of Video Watched on YouTube Each Month
With 1 billion people visiting YouTube worldwide every month, virtually any audience that content creators or advertisers want to reach is on YouTube. But, according to Google, the audience that most...
View ArticleBuzzFeed & CNN Hook Up for YouTube Channel
Capitalizing on what appears to be unquenchable demand for video content, BuzzFeed has announced plans to beef up efforts to create more viral video content, with the creation of a social video lab and...
View ArticleBranded Videos Shared More Than 500,000 Times Every 24 Hours
New research demonstrates that social video recommendations significantly impact traditional brand metrics. Enjoyment of a video correlates positively with all tested brand metrics in the sales funnel,...
View ArticleGoogle’s Project Loon: It's Balloon-Powered Internet Access
Google plans to give Internet access to the entire world by sending network-enabled balloons into the stratosphere. Dubbed Project Loon, the new Google venture aims to liberate those 5 billion or so...
View ArticleAOL Jumps to 3rd Place in Online Video Content Ranking
According to new data from the comScore Video Metrix service, 182 million Americans watched nearly 41 billion online content videos in May 2013. That's up from 181.9 million Americans, who watched 38.8...
View ArticleGetting Started With Bing Places: A Step-by-Step Guide
Bing Places for Business is a place to connect your company with local consumers in a quick and easy way by simply listing your business with the search engine. Follow these step-by-step instructions...
View ArticleSearch Ads Account for 52.8% of World’s Mobile Ad Revenue in 2012
Mobile advertising revenue is up across the globe, according to the latest findings from the Interactive Advertising Bureau. The report showed mobile ad revenue grew 82.8 percent in 2012 to $8.9...
View ArticleNew MPAA Report Blames Google, Search Engines for Piracy
The report found that three-quarters of respondents admitted using search engines as a route to their plundered content and that 58% of searches were generic hunts without any pirate tinged keywords....
View ArticleNielsen Study: 48% Trust Search Ads
Forty-eight percent of consumers trust ads in search engine results, online video, and social networks. That's according to a recent report from Nielsen, Trust In Advertising 2013, which found that...
View ArticleSearch Engine Traffic Drives Most Ad Clicks on Websites [Study]
Chitika released findings today that showed the click-through rates of ads on websites were highest when visitorscame to that website from the Ask.com engine, with Google trailing behind Bing and Yahoo...
View ArticleThe World Welcomes 2014 on Twitter, Reveals Usage Patterns
This analysis of how New Year's transpired on Twitter around the globe as each region welcomed 2014, examining popular keywords, as well as elements of tweets (retweets, links, hashtags, pictures)....
View ArticleThe 2014 Super Bowl Commercials Just Kicked Off
Based on new Unruly Media data, 60 percent of the most shared Super Bowl ads of all time were launched before Super Bowl Sunday. Fittingly, everyone can now get a sneak peek of some of this year's...
View ArticleMatt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to...
Google's Matt Cutts, in a personal blog post, declared that "guest blogging is done" as an SEO tactic, setting off a firestorm. Here's a full recap of why this happened, how the industry reacted, and...
View ArticleHow Video Site NDN is Driving 500 Million+ Video Views Per Month
NDN ranks ahead of Amazon, VEVO, Microsoft, Vimeo, and Turner Digital in the latest comScore video rankings. So, it's worth knowing more about an online video platform that says it "is disrupting the...
View ArticleHow Can SEO Stimulate Export Sales?
Exporting is difficult and expensive, but SEO is a powerful and cost-effective tool with which to approach export markets. Here are three examples of how online and traditional industrial retail...
View ArticleFuture of Search & Content Marketing: Expand Your Mindset
As niche search engines gain popularity, and as devices of choice like mobile and even Google Glass increase in usage, the ways we create and market content are expanding. More on this topic from...
View ArticleHow to do SEO for Local Business, WITHOUT Content Marketing
Content marketing isn't a must if you want your local business to succeed. By switching your focus to usability and community, and understanding a few important things about how local SEO works, you...
View Article4 Ways to Make Your Blog Stand Out from the Pack
Your blog should be your medium through which you build brand awareness, authority, credibility, and trust. It should drive traffic, leads, and sales. Here's how to get competitive, outshine your...
View ArticleNuances of Spanish Language Search Marketing
This post will help you understand the nuances of Spanish language search marketing and what you can do to help your campaigns over the hurdles that are often faced with so many countries, cultures,...
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